A2 Media Portfolio
Wednesday 15 April 2015
Sunday 5 April 2015
Evaluation Question 3. "What have you learned from your audience feedback?"
Another way I got some more feedback, this time for my music
video, was by asking a friend of mine if she would watch my music video and
then give me some good points about it, and some bad points.
She is not a media student which was a difference from the
survey as most of them would have been media students. This meant that she
would represent a different type of audience and would let me know whether or
not my music video would reach out to a wider audience, not just to my specific
target audience. These images are
screenshots from our conversation, showing her opinion on my video: I agree with the points she made about the band putting more emphasis into their performance. But sadly because I asked her these question post production, it meant I could not make significant changes to my video, as the footage had already been filmed. However from this I have learnt that a good performance is key within a video, otherwise the audience will notice a lack in the performance. This could result in the video not being as effective in the ‘real world’ if it were to be aired on TV and YouTube etc.
However, overall I believe there were more good points then bad. She said my video looked professional and that it “fits well with the genre” this supports the comments of the audience in the survey. Which once again reinforces the fact of conventions being very important in the creation of a media product, because of the postmodern world we live in, things aren’t original, they are merely copies of each other.
The last bit of audience feedback I got was a video of my friend briefly discussing what she disliked and liked about my video.
Her view on my video is very similar to my friend in the
images above. But said differently. Jess
basically said she didn’t enjoy the performance part as much, whilst Kirsty
said she liked the narrative part more. From this feedback I have learnt that
because the performance from the couple was so much better and more believable,
it meant that the audience wanted to see more of it. If I had included more it
might have improved the video.
Kirsty also mentions the transitions between the black and
white and the colour within my video. The idea of including more colour into
the bands performance came from feedback given to me by my media teachers. By
doing this it has increased the effectiveness of my video and attracted the
audience more to my final music video. There is one main criticism of my audience feedback that could have effected or hindered the results, and that is the fact that everyone that I used would have ranged between the ages of 16-19. This means that the results could be seen as quite biased towards one age range. It also means that I cannot test whether or not my final product and ancillary texts would appeal to a range of ages.
Saturday 28 March 2015
Evaluation Question 2. "How effective is the combination of your main product and ancillary texts?"
Throughout the creation of my media product and ancillary
texts, it has been crucial to make sure that in some way they all link together
so they are identifiable and easily recognised by people, so they can see that
each text are all for the same product. However to make sure this house style
and cohesion didn't get boring it was important for me to change certain things
within the different products but also to add similarities.
A big part of my three products in making them link together
was the use of colour and fonts used within and throughout them. This
similarity between the fonts and colours connected the products together and
resulted in the continuity between each text looking effective and easily
identifiable. The running colour theme was mostly black and white. This is
shown in these images:
Hopefully to the target audience this would show that the “Little monster” throughout the texts, especially the music video, is the man who is shown in the narrative.
The parts that are highlighted on the image above are the different parts of my ancillary texts and music video which I think combine effectively together to show the running them throughout all three products. These highlighted parts show how I have entwined colours and black and white into my music video and ancillary texts. This shows a clear style that has been created in the products which represent the style of music and the intention of the song. A very strong way in which I have combined all of my products together is the inclusion if screenshots from my video onto both the album Digipak and magazine advertisement. I believe this shows a clear link between them all and shows the target audience that they are all connected in some way.
On the other hand there are some improvements that could have been made to ensure that there were more links that connected all of the products. As I wanted the album cover to have some mystery to it, I decided to use a different model for the image on the cover. I thought that this would confuse people and would stand out from other conventional album covers.
Once again talking about how the genre is linked together throughout the products is the name of the album and the songs on the album, which reinforce the genre of music. As the genre is rock it was important for me to keep that theme running through each product. It was easy to do in my music video because the song it the main focus, however I also needed to make sure the location and outfits also fit, especially in the band performance. This is the reason for the warehouse, I chose this location because it looked dark and run down and it isn't a fancy setting which is usually used in pop videos.. This theme was then shown in the ancillary texts; by using a brick background on the front and back cover it reinforced the rock theme. Brick walls could be associated with graffiti which would show a rebellious side to the album. The ancillary texts are then connected because I used the same image for both the album cover and the magazine advertisement, only making a few changes on the advertisement.
In conclusion I believe that the similarities in my media product and ancillary texts lead to them all linking together effectively. The use of the black and white and then orange/yellow colours in my video and ancillary texts connects them all together and leads to a visible clarity between the products. There are some ways I could have changed the three products in order to make them more coherent, such as including more images of the band as they will obviously be the main focus of the album. However overall I believe that they all work effectively together and the differences with each of the texts leads to a more effective house style and it means that it will link well with the other “songs” that would be on the album if it was going to be sold as a real product. As if it was going to be sold as a full album the album would not just base the style on one song/ video from that album.
Friday 27 March 2015
Evaluation Question 1. "In what ways does your media product use, develop or challenge forms and conventions of real media products?"
In this slide share presentation I have discussed how throughout my three media products: which is the Album Digipak, Magazine Advertisement and Music Video, I have used, developed and challenged the conventions of real media products. Each product links together in a specific way to create cohesion and a house style that runs through the three different products.
Thursday 26 March 2015
Evaluation Questions
After finishing my final product of a Music Video, Album Digipak and a Magazine Advertisement. There are a series of questions that I need to answer to evaluate this years work. This is used to test my knowledge and to see where I could have improved and where I did a good job and creating a professional looking and effective product.
These questions are:
These questions are:
- In what ways does your product use, develop or challenge forms and conventions of real media products?
- How effective is the combination of your main product and ancillary texts?
- What have you learned from your audience feedback?
- How did you use media technologies in the construction and research, planning and evaluation stages?
Wednesday 25 March 2015
Tuesday 24 March 2015
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